ACCROSS

VMP

Virtual Marketplace

A virtual marketplace (VMP) can be said to be a huge online market where third-party sellers and individual businesses can sell or resell products, or in an even broader sense, a place independent of geography, accessible to all, to meet and to share resources, skills and objectives.

A VMP can also be defined as a nonphysical and borderless spatial dimension that exists in the digital domain, in which exchange relations and transactions take place at different levels through digital interactions supported by communication technologies. Also understood as an umbrella term for e-commerce.[1]